Helping ensure healthy Texas babies are born to healthy Texas moms is not just the responsibility of mothers and fathers. It should be the goal of every Texan across the state – from friends and family members to employers, educators, and community leaders.

After all, a healthier Texas is a stronger Texas. And that’s something we can all get behind.

To learn more about how you or your organization can promote healthy lifestyles and births in the Lone Star State, select a topic from the listing at left.

And if you’d like to learn more about becoming a Healthy Texas Babies Champion, please continue reading below!


DSHS welcomes the support of individuals like you who can serve as outreach supporters. As a Healthy Texas Babies champion, you can raise awareness about the importance of health before, during and beyond pregnancy.


Use the downloadable resources below or order free print materials to spread the word in your community. Consider this your ultimate outreach resource. These strategies and tactics will help you reach employers, organizations and health care providers with insightful Someday Starts Now messaging.

Our goals for this program are to:

  • Raise awareness of the importance of health before, during and between pregnancies
  • Recruit new community supporters, like you, for this state initiative
  • Help everyone take action to reduce infant mortality in Texas

The downloadable tools below – which include free templates, from PowerPoint presentations to talking scripts, articles and more – can help you in your mission. We have also developed the Champion Strategy Guide below to take you step-by-step through your promotional activities.

With your help, we can help every Texas baby have a healthy, happy first birthday. Thank you for your support! And please keep us posted with how you’re implementing efforts in your community – send us an email at


Champion Guide: A resource-rich with information and actionable steps YOU can take to conduct outreach in your community. Plus, learn about health promotion toolkits that you can order for free, along with explanations of each and how to use them in your outreach.

Welcome Letter: An introduction to the program and an overview of how you can help.

PowerPoint Presentation: Customizable presentation template to share with groups, leaders, and individuals in your community.

Letter Templates: Customizable correspondence that you can send throughout your network to encourage them to visit the Someday Starts Now website.

Sample Newsletter Article: Article designed specifically to share with newsletters of organizations in your community.

Sample Op-Ed Article: Opinion article that you can send to the hometown newspaper. It contains facts and information about infant mortality and Someday Starts Now effort.

Letter to Community Leaders: Formal letter that you can send to elected officials and other leaders as a request for support.

Talking Points: Scripted talking points that you can use on the phone or at in-person meetings to explain this important effort.

Frequently Asked Questions: A series of Q&As; to help equip you with prepared responses when asked questions about this effort.